Customer success is about exceeding a customer's expectations and eliciting a favourable emotional response. It has a direct impact on a company's sales and profitability since it helps to differentiate the company and its products and services from the competitors.
5 Quick Steps to Customer Success
- Let customers know that you provide support via multiple channels.
- Make feedback collection a company-wide practice. Track customer satisfaction on a regular basis.
- Request feedback at every touchpoint. Actively seek feedback from customers.
- Distribute feedback to all of your teams.
- Respond to any and all feedback. Respond to concerns and bad feedback.
Customers who are happy with your service are loyal and aggressively promote your business through word of mouth. TO learn more how to implement customer success process, try one of Crelytics process templates for customer success.